Sweet Bay Tree
Sweet Bay Tree presents

Stop Bleeding Time Into an AI That Doesn't Know Your Business

Root & Rewire is the done-for-you setup that trains your ChatGPT, Claude or Gemini on your voice, your offers and your workflow, so it finally sounds like you, not a robot.

Yes, Fix My AI
Founding Offer · Only 3 spots · From R1,500
Sound familiar?

Every day you don't fix this, you're losing something.

Every one of those is money and time leaking out of your business, right now.
Introducing

Root & Rewire

A done-for-you AI setup, built around your business, not a generic template. We root through how you actually work, then rewire your AI to sound, think, and respond like you.

What's included

See the difference

Same prompt. Two totally different AIs.

This is the gap between a generic AI and one that's actually been set up. Four everyday moments, side by side.

Client asks about pricing
Before Root & Rewire
"Thank you for reaching out. Our pricing varies depending on the scope of services required. Please let us know more about your specific needs so we can provide an accurate quote."
After Root & Rewire
"Hey! Thanks for asking 😊 Pricing depends on what you need, but most clients land between R1,500 and R4,650. Tell me a bit about your business and I'll point you to the right one, no pressure!"
Writing a social caption
Generic AI slop
"🌟 Exciting news! We're thrilled to introduce our latest offering! Don't miss out, check it out today! #new #excited #shopnow"
After Root & Rewire
"The thing you've been asking about is finally live. First 20 people get early access, link's in bio."
Brainstorming content ideas
Generic AI slop
"Here are 10 content ideas: 1. Share a motivational quote. 2. Post a behind the scenes photo. 3. Run a giveaway. 4. Share a client testimonial..."
After Root & Rewire
"Your last few posts have all been about pricing. Let's balance that with a client win story next, you mentioned one on Tuesday that's genuinely your strongest angle this week."
Following up with a customer
Before Root & Rewire
"Thank you for contacting us. Your inquiry has been received and will be addressed within 24 to 48 business hours."
After Root & Rewire
"Hey, got your message! I'll have an answer for you first thing tomorrow, promise. Hang tight."
How it works

3 steps to an AI that sounds like you

1

Pay & tell us about your business

Once you're in, you'll fill a short 5-minute form so we understand your business, your clients, and how you naturally talk.

2

We build your custom setup

We root through your answers and rewire your chosen AI platform around your actual voice and workflow, not a generic template.

Example of a configured AI profile and memory setup

Illustrative example. Your real setup is built entirely around your own business.

3

We hand it over on your setup call

A short call to walk you through everything, answer questions, and make sure it's genuinely working for you before we're done.

Not another AI guru
Thulisile Muthle, founder of Sweet Bay Tree

I'm not selling you a course.

I'm not here to hand you a guide to work through on your own between client calls, or teach a system built by someone who's never had to work around load-shedding, or explain their pricing to a client in rand.

I go in, fix what's actually broken, and show you exactly what I did, so you're not left dependent on me. You're just finally working with an AI that gets it.

  • Founder of Sweet Bay Tree, a systems consultancy for service-based businesses
  • Johannesburg-based, building in the South African context every offer is designed around
"I've watched every tutorial so you don't have to. I come in, I sort it out, and I explain how, so you walk away understood, not just fixed." Thulisile Muthle, Sweet Bay Tree

Choose where you start

Launch pricing for the first three clients. Rates rise once these spots are filled.

One Platform
R1,500
  • ChatGPT, Claude, or Gemini: your choice
  • Full discovery call
  • Custom Instructions rebuilt from scratch
  • Your Prompts Bible, yours to keep
  • 7-day fine-tune window
Start Here
One Platform + Projects
R2,150
  • Everything in One Platform
  • Dedicated Projects set up for different parts of your business
  • Each project tuned to its own context
  • Your Prompts Bible, yours to keep
  • 7-day fine-tune window
Choose This
Risk-free

The Root & Rewire promise

If what you get back in 2h30 doesn't sound like you, that's not the end of it. You get a full 7 days to fine-tune it with me, included in your price. No extra charge, no starting over, no awkward back-and-forth about what's fair. We fix it until it's right.

Before you book

Do I need to be techy for this?

No. That's the whole point. You don't need to know a thing about prompting. I do the technical setup; you just show up and use it.

What if I don't like the result?

You get a full 7-day fine-tune window included, at no extra cost. We fix it together until it genuinely sounds like you.

Is my information actually safe?

Yes. What you share is only ever used to build your setup. It isn't shared, sold, or reused for anyone else's system.

What if I want more than one platform?

That's exactly what the One Platform + Projects and All Three, Coordinated tiers are for: pick the step on the ladder that matches how many platforms you actually use.

Is this just a set of prompt templates or a guide?

No. Guides and templates are the same for everyone who buys them. This is built from a real conversation about your business, and tested against your real scenarios before it's handed over.

Which AI platform does this work with?

ChatGPT, Claude or Gemini, or all three, depending on the tier you choose.

How long does the whole thing take?

You'll see your first setup back within 2h30 of your call, then you get a full 7 days to fine-tune it with me, included.

What happens after I pay?

You'll fill in a short onboarding form, then book your setup call. Check your email for confirmation and calendar details.

What happens next?

You book. You upload a few things.
In 2h30, it finally sounds like you.

No more re-explaining yourself. No more generic output you have to rewrite anyway. Just an AI that's finally been set up properly, once.

Choose Your Root & Rewire
3 founding spots · Launch pricing while they last